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Bukonjadeh Group Doubles Down on D-Rockas' Female Basketball Team with Renewed Sponsorship Pact

The Bukonjadeh Group of Companies has renewed and significantly increased its sponsorship deal with D-Rockas, a team competing in the Liberia Basketball Association (LBA) National Female League, for the 2025-2026 season. The new agreement is valued at L$400,000, doubling the sponsorship amount from the previous season. The enhanced support reflects the company's growing confidence in D-Rockas and their commitment to developing female basketball talent in Liberia. Abraham Ahmed Dolley, Vice President for Administration of D-Rockas Basketball Club, described the renewed partnership as a strong endorsement of the club's growth and the dedication of its players. He highlighted the club's mission to nurture basketball talent across the country and elevate the next generation of female athletes. "Our mission is to develop our players' talents across Liberia and to elevate the next generation of female basketball players," Dolley said. ...

Rayon Sports Must Clean House to End League Drought

Rayon Sports, often regarded as Rwanda’s favorite and most popular team, faces an ongoing challenge driven internally: disarray within the organization. Even though they possess considerable skill, supporters, and assets needed to excel locally in soccer, the Blues find themselves trapped in a pattern of strong beginnings, midseason declines, and reactive measures that erase all advancements achieved. Most recently, this recurring narrative reached another turning point with the suspension—or perhaps dismissal—of chief coach Roberto Oliveira "Robertinho." Ostensibly cited as being sidelined because of illness, many believe the true cause lies in the squad’s underperformance; specifically, securing merely two victories out of ten matches along with relinquishing leadership to adversaries APR FC. This move makes Robertinho appear more like a casualty of a wider systemic issue rather than simply someone whose tactical strategies faltered. It bears noting that every thriving f...

JD Sports Plans Major Shake-Up: Axing 50 High Street Stores Worldwide

A leading retailer on the UK's High Street has declared that it plans to shut down 50 outlets in the coming year. JD Sports, operating 4,850 stores globally including 412 locations in the UK, plans to undergo restructuring in the upcoming fiscal year. Approximately 150 new outlets are set to launch, whereas around 100 others will either undergo conversion or relocation, as stated in a recent quarterly report released earlier this month. The well-known sporting goods retailer, operating in 36 nations worldwide, plans to close approximately 50 outlets primarily located in Eastern Europe, according to the report. It is clear that this is not connected to the President. Donald Trump tariffs, which are currently affecting nations around the world. The firm expects 'turbulent' trading conditions for the coming year, following a 'difficult market' situation at the close of this fiscal year. However, it is poised to meet this year’s goals for profitabi...

eStars Joins Forces with FirstBank to Boost eSports Education Worldwide

FirstBank has announced a strategic partnership with EStars Education Africa Limited (EStars), a leading international figure in educational esports, aimed at enhancing Esports education. This collaboration offers FirstBank an opportunity to assist with the implementation of EStars' extensive esports certifications, which encompass introductory certificates as well as BTEC programs focused on gaming. These programs aim to provide students with the essential abilities and information needed to thrive in the rapidly growing field of esports. Alongside their educational programs, FirstBank and EStars are looking into launching a jointly branded gaming credit card. This initiative aims to improve user satisfaction by providing customers with special advantages, incentives, and elements tailored specifically for gamers. As a leading financial services provider in Africa, with a vast network of over 820 business locations and 39 million+ customer accounts, FirstBank is uniq...

EME West Canal Sports Complex Set to Open in Coming Days

In the upcoming days, the EME West Canal Sports Complex will open for public use. This announcement came during an essential gathering focused on managing operations and promoting marketing strategies for LDA Sport Centers led by Director General LDA Tahir Farooq on Tuesday. Key discussions centered around the functional details and promotion plans for the Minar-e-Pakistan and Gujjarpura sport centers. Additional DG Special Projects Abdullah Mehmood, Chief Engineer LDA Israr Saeed, along with Director Sports Khurram Yaqoob provided comprehensive updates. These presentations underscored efforts aimed at making sporting venues accessible to everyone. They mentioned offering exclusive perks such as discounted fees for female visitors, student groups, promising young talents, individuals with physical limitations, and older adults. It became evident from their report that memberships have surged significantly within families and solo enthusiasts visiting sites like Sabzazar, Gulbe...

Ethiopian Streets Heat Up: Racing to Revive the Local Sportswear Scene

ADDIS ABABA – The forthcoming "Made in Ethiopia" 10 km street race has been meticulously planned to boost the expanding domestic sports apparel manufacturing sector and highlight its increasing production capacities. The "Made in Ethiopia Run 2025" event, organized by the Ministry of Industry, is a 10-kilometer run designed to promote locally produced items, specifically emphasizing sports apparel and various industrial goods. The Ministry of Industry announced yesterday that the "Made in Ethiopia" campaign includes a significant element: a 10-kilometer running event under the banner of the "Let Ethiopia Produce" drive. The aim of this activity is to tackle issues facing the manufacturing industry and promote its growth. At a recent media event, the Chief Spokesperson for the Ministry of Industry, Abeba Tamene, disclosed that the upcoming 10-kilometer road race, which is currently in its third edition, anticipates att...

After a Week of Tariff Turmoil: Here’s How They’ll Impact the Powersports Industry

A week filled with intermittent turmoil has passed. Every Original Equipment Manufacturer must account for global factors. What strategies do you have in mind? The content you're about to read has undergone numerous revisions. It was initially penned, then edited multiple times, discarded, retrieved from being thrown out of a window, salvaged as if falling through the sky without a parachute, erased, reinstated, altered again, cooked in various ways including baking and frying, modified perhaps with partial hydrogenation for effect, and finally prepared using both a tabletop convection oven and an air fryer. There might have even been additional adjustments along the way that I can no longer recall precisely. However, I’ve come to accept the disorder; or at least, that’s what I like to believe. That’s why I’m sharing it today. Whenever there are changes (and they likely will occur, given how dynamic and evolving this matter is), I’ll ensure to include them (along...

Rayon Sports Suspends Robertinho, Appoints Rwaka as Interim Coach

Rayon Sports has relieved head coach Robertinho Oliveira from his duties following a series of disappointing outcomes that caused the club to fall behind in the championship contest. Ex-Rayon ladies' mentor Claude Rwaka assumes temporary leadership responsibilities for the squad. According to an announcement made by the club on Monday, April 14th, Robertinho was placed on leave ostensibly because of 'health issues.' However, sources suggest that the real reason was the team's declining performance under the guidance of the Brazilian during these matches. In their past ten encounters across various tournaments, The Blues managed only two victories and consequently lost their leading position to fierce rivals APR FC within the Rwanda Premier League standings. This setback narrowed their lead against APR FC down to just one point. Additionally, goalkeeper coach André Mazimpaka faced suspension amid scrutiny regarding his influence on star goalie Khadime Ndiaye, who comm...